Glad you found this. Here's exactly what this place is.
What this is
This is my personal field guide to using AI in real GTM and operations work. Everything here is me — my notes, my takes, my mistakes, the stuff that actually worked and the stuff that quietly didn't. It's not a company, not a content engine, and there's nothing to buy. Just one operator thinking out loud and showing his work.
Why I built it
Most AI advice lives at two useless extremes. One side is developer hype — neural nets and infra you'll never touch. The other is "10 prompts to save 20 hours a week" that fall apart the second they meet a real business.
I wanted the thing in the middle: the operator's view. How do you map a messy workflow, find where the hours actually leak, decide whether to build or buy, and pick the right system — a dashboard, an automation, a custom tool, or a team of agents — without lighting money on fire?
The part everyone skips: people
Tools come last. Technology doesn't fix a broken process — it makes it break faster and more expensively. The bottleneck is almost always human: who does the work, who it's handed to, where it stalls, what gets dropped.
So I start with people and process, every time. My core:
People ➔ Process ➔ Pain ➔ Measure ➔ Solution ➔ Impact
Understand the humans and the workflow first, or you're not automating — you're scaling chaos.
The space I'm trying to build
I want a place where people doing this work can talk shop — compare notes, push back on my takes, flag the tool that burned them, share the repo they swear by. Your feedback is how this site gets better.
One ground rule: keep it general. Tools, trends, and what's working out there — not anyone's internal company business. That keeps it useful for everyone and clean for all our employers. Say hey here.